24/11/2009

Job Baskets: The Reason Recruiters Get Spammed with Irrelevant CVs

I was speaking with The IT Job Board earlier this week and they highlighted to me that they do not have a job basket function on their website. This may seem a small issue, but it is a fairly radical departure from the norm. Most job boards know that many recruitment agencies and corporate recruiters struggle to record the origins of the hires they make. Many of them seem to end up judging job boards based on the number of applications they to send to them. The IT Job Board takes the view that they would rather encourage strong applications rather than lots of applications, and I congratulate them on such an approach. Interestingly, their application numbers are not bad and we have already made placements from their service.

We have a strong applicant tracking system in place, from Hireserve, and record where each hire comes from as well as how many completely irrelevant CVs we see. This means we can focus our efforts on the right job boards as well as quickly reach decisions on new job boards we trial.

But going back to my original point, as many job boards know that their customers struggle to track applications from their board through to hire, they make sure they encourage as many applications from their job seekers as possible, to ensure their stats look good when its time to review and renew contracts.

How do they keep the applications as high as possible? They have a job basket. Some job seekers are selective in their approach, while others will throw every single job that comes back from their search into the basket and apply. Ironically, many job seekers experience the same issue in reverse when recruiters spam out their one job to 200 people from their database who happen to have one keyword on their CV.

It's also worth noting that some job boards have taken the approach of encouraging a "one click apply" system, just in case loading several jobs into a basket and a multiple application process is too timely.

In the current climate, none of the other recruiters I meet are complaining that they do not get enough applications. Plenty are complaining about the quality of their applications, and almost everyone is complaining about too many applications. Everyone that is, except me. I am a realist. I know that many of the new clients that come to us do so because having to wade through the crazy amount of irrelevant applications is simply not feasible in the modern-day, lean recruitment dept. If they do manage to review every CV, then they struggle to reply back to all candidates, perform proactive searches of online CV databases and social networking sites such as Linkedin. So I can understand why easywebrecruitment looks an attractive proposition, but I would say that, wouldn't I?

Viva la Job Basket!

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